section id=”syllabus” class=”syllabus-section”>
Email Marketing Course Syllabus
Step 1: Getting Started
- Email Marketing Strategy
- Email Marketing History
- How Email Marketing Working for Your Business
Step 2: Email Content Strategy
- Learn Type of Emails
- Email Template
- Find the best components for your marketing emails
Step 3: Email Marketing Plan
- Choose on a target audience.
- Decide your email campaign goals
- Setting strategies
- Follow email marketing legal guidelines
Step 4: Build your Email List
- Learn ways to build your email list
- Build your email list through a Subscribe Form
- Build your email list through a Leads Form
- Buying Database
- Organize Event to build Email List
Step 5: Choosing your Email Platform
- Learn Type of Email Platform
- Learn about Email Solution Provider
- Check to see if email provider is blacklisted
- Compare email providers
Step 6: Measuring your Email Campaign’s Success
- Learn How to Check your open rates, click-through-rates, conversion rates, unsubscribe rates , and Bounce rates
- Learn to Measure A/B Split Testing
- Understanding email display problems
- Testing how spam filters react to your campaign email
